Sevora Residence has opened its Bukit Mertajam sales gallery, giving Penang buyers a closer look at a freehold condominium near Jalan Song Ban Kheng with 420 residential units and indicative pricing from RM430,000.

The launch matters because it puts another mid-priced high-rise option into an established Seberang Perai neighbourhood, where buyers tend to compare new launches against existing homes in Bukit Mertajam condos for sale and wider Penang property for sale.

What Sevenco Has Opened

According to Penang Property Talk, Sevenco held the Sevora Sales Gallery event in Bukit Mertajam on 27 July 2026, with presentations by group chairman Jeffrey Chung and executive director Sim Zhi An. The gallery introduces buyers to Sevora Residence, a freehold condominium located off Jalan Song Ban Kheng.

The developer's official project site states that Sevora Residence sits on 3.45 acres and comprises one 33-storey tower with 420 units. Each unit is listed at 950 sq ft with three bedrooms and two bathrooms, while the same official site states an indicative starting price from RM430,000.

New Straits Times separately reported on 27 July 2026 that SevenCo Prestige Sdn Bhd launched a RM192 million freehold affordable housing development in Bukit Mertajam, with 420 Rumah Mampu Milik PN1 units priced between RM388,000 and RM489,200. Buyers should confirm the final package, eligibility and unit allocation directly with the developer because promotional and RMM details can vary by buyer profile.

What Buyers Get

The project is positioned as a practical family condominium rather than a large luxury scheme. Penang Property Talk lists privacy-led details such as no door-to-door configuration, separate dry and wet bathrooms, a beam-free living area, kitchen cabinets, wide corridors, two drop-off points and EV-ready visitor parking provisions.

Facilities mentioned by the source include a swimming pool, air-conditioned gym, function room, mini theatre, landscaped recreational spaces and 24-hour security. The official Sevora site also highlights a star gazing corner and function room, which suggests the shared spaces are being marketed around everyday family use rather than only investor appeal.

Bukit Mertajam Context

The immediate area is already residential and school-led. Penang Property Talk places the project close to MBSP Sports Complex, SJK(C) Beng Teik, SJK(C) Kim Seng, Bukit Mertajam High School, SMK Convent Bukit Mertajam and SJK(C) Keow Kuang. That makes the buyer question fairly direct: is a compact new freehold unit near daily amenities more useful than a larger subsale home farther from the town centre?

On Rummah, buyers can follow the directory entry at Sevora Residence as the project moves through review. For comparison shopping, it is worth checking resale supply around Bukit Mertajam and the wider Penang mainland before treating the RM430,000 headline as the only affordability marker.

Practical Takeaway

Ask the sales team to clarify whether a quoted unit is open-market or RMM-linked, as eligibility and approval rules may differ.
Compare the 950 sq ft layout against nearby subsale apartments, not just other new launches.
Confirm car park allocation, maintenance fee, commercial components and handover timeline before booking.
Check whether the listed facilities are included in the approved building plans and not only marketing material.

Sevora Residence gives Bukit Mertajam buyers a clearly specified new-launch option with price, size, tenure and unit count already visible. The next item to watch is how quickly the sales gallery converts interest into confirmed bookings after the opening event.